Email is a daily part of life. Whether receiving updates about a favorite product, reading an online newsletter or finding new tips about homeownership, people and businesses communicate through email every day. The benefit of email lists is thqat they can easily and quickly get messages out to large numbers of fans, past clients and people who sign up to receive it, subscribers.
Email lists allow you to communicate with your referral base, letting them know what is happening in their neighborhood. It might be price changes, favorable loan changes, something happening around the corner. The more you are able to keep in touch, the more likely they will remember you when someone they know is thinking of moving.
Why Email Lists?
Email lists are among the most cost-effective means of communication available and have become a widely used channel for businesses and organizations of all types and sizes.
Top 5 Reasons to Use Email Lists
1. Email Lists Are Quick and Flexible
Agents can quickly send time-sensitive information to a large number of subscribers, fans or past clients worldwide. Email messages provide great flexibility and allow an agent’s unique graphic profile to be used, with images and links to additional resources.
2. Email Lists Have a Wide Reach
Email lists can reach people from around the world without the barriers of geography or time zone. Since email is a part of many people’s daily routine and is receivable on cell and smartphones, recipients can immediately respond to messages.
3. Email Lists Are Cost-Effective
Email lists are one of the most cost-effective tools for today’s communicators. Organizations can get direct feedback, which in turn leads to better business decisions and results. If you use the Mailchimp Service with my pacakge, it’s free to use for up to 2000 people.
4. Email Lists Are Easy to Administer
You use a service to manage your lists, you don’t have to worry about hardware, compliance, rules and laws. They are taken care of for you.
5. Email Lists Allow for Customization
Email messages can be easily customized according to each recipient’s individual preferences. This allows agents to build loyalty and trust through a more personal relationship with their referral base.